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Google Ads
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What is Google Ads?
Google Ads is an Internet marketing tool designed to display various types of ads (text, media, video, product) to users, taking into account the context of their search queries and the content of the pages they view.



Search advertising
Context-media network
YouTube Advertising

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Remarketing
Google Shopping

Tusks that Google Ads solves:
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increasing website traffic;
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increasing brand awareness among the target audience;
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lead generation — formation of a base of potential customers for their further study and transformation into buyers;
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testing of new pages, sections and functionality of the web resource with further analysis of behavior metrics;
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sales growth.
Advantages of Google Ads:

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accurate targeting of targeted visitors who independently search for advertised goods and services;
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payment for the result: the advertiser pays only for actual conversions to his site (Cost-Per-Click);
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quick response: the first requests can be received in just a few hours after the launch of the campaign;
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minimum budget: the ability to start an advertising campaign even with small financial costs. You can use contextual advertising alone or in combination with other tools;
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flexible settings: the ability to take into account budget, geography, display time and other parameters;
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powerful analytics: the ability to use all data to analyze performance and make the necessary adjustments;
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relevance (correspondence to users' interests): providing visitors with only relevant information in accordance with their interests;
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a convenient format for perception: ads do not interfere with users, do not require turning off the video or closing windows, which allows you to browse the site without hindrance;
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informativeness: the use of icons, content headings, explanations and links leading to the advertiser's site to effectively present information to potential customers.

Tusks that Google Ads solves:
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increasing website traffic;
-
increasing brand awareness among the target audience;
-
lead generation — formation of a base of potential customers for their further study and transformation into buyers;
-
testing of new pages, sections and functionality of the web resource with further analysis of behavior metrics;
-
sales growth.
For which business will Google Ads be a good choice?
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Entrepreneurs offering specific services;
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Owners of online stores;
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Sellers of information products;
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Owners of corporate websites with a clear description of services;
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Private legal and notary offices.


Tusks that Google Ads solves:
-
increasing website traffic
-
increasing brand awareness among the target audience
-
lead generation — formation of a base of potential customers for their further study and transformation into buyers
-
testing of new pages, sections and functionality of the web resource with further analysis of behavior metrics
-
sales growth

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